5 Best Email Verification Tools (Cold Email & Sales Leads)
Have you ever carefully crafted a personalized email for a lead, only for the email to bounce? It’s a terrible feeling but it can be avoided by verifying the email address before you click send.
To ensure every email you send is verified, we’ll be sharing the most popular email verification tools in the market.
Let’s dive in!
1. NeverBounce
Bulk email verification - you need it, NeverBounce has it. NeverBounce is one of the most reliable and trustworthy email verification tools on the market. It’s really easy to get started too, just drop a file in and go. It tends to be pretty particular about the format of the data you provide, but it works seamlessly as long as you meet the requirements.
Price
- Up to 10,000 emails @ $0.008/ea ($80)
- Up to 100,000 emails @ $0.005/ea
- Up to 250,000 emails @ $0.004/ea
- Up to 1,000,000 emails @ $0.003/ea ($3000)
Pros
- Integrations for easy data transfer
- Easy to use
Cons
- UI is outdated
- Requires data to be very clean, or the output won’t be
- Customer support limited to live chat and automated phone line
2. LeadLoft
LeadLoft is a bit different from the other tools on this list. Although it's great for verifying emails, it's not its only purpose. As an outbound sales CRM, LeadLoft can find emails, verify emails, and automatically enroll these leads into cold email campaigns. The best part is that LeadLoft saved you from exporting, verifying, and re-importing your data. Simply build your list and you're off to the races.
Price
- Starts at $100/month with 2 seats included
Pros
- Chrome extension that pulls and immediately verifies contact info on LinkedIn
- Database with tens of thousands of verified investor contacts at your fingertips
- Includes a simple CRM and live onboarding with our expert customer success team
Cons
- Cannot be used for bulk email verification
- Higher upfront cost due to the software suite being packaged
3. Hunter
Hunter may be the most well known email verification tool on this list because it’s been around for so long. As a basic email verification or automated emailing tool, it does the job. But at a price premium compared to competitors, it can leave you desiring a little more functionality.
Price
- Starts free for 50 verifications per month
- Up to $399/month for 60,000 verifications
Pros
- Free tier
- Can find contact info
- Supports basic cold email campaigns
Cons
- No mail tracking software like some on this list
- Customer support limited to live chat and email
4. ZeroBounce
ZeroBounce can be used to bulk verify email addresses and test the deliverability of emails before you send them. The service is easy to use, accurate, and better priced than most bulk verification tools. ZeroBounce’s website also has tons of resources on their website aimed at educating users about the software and email marketing.
Price
- Starts free for 100 verifications per month
- Up to 1,000,000 emails @ $0.00191/ea ($1910)
Pros
- Pay-As-You-Go option
- Realtime blacklist monitoring
- Inbox Placement Test to optimize email deliverability
Cons
- Customer support limited to live chat and email
- Verification time can feel a little sluggish occasionally
5. Proofy
Proofy is a newcomer to this list and has by far the best high-volume rates. As a newcomer though, the accuracy of their verification just isn’t as good as the more established players. Proofy’s team seems to be hard at work with their accuracy improving rapidly and more features, like an email finder, “coming soon.” At this rate, they will rise through the ranks of this list in no time.
Price
- Starts free for 100 verifications per month
- 1,000,000 emails @ $0.000699/ea ($699)
Pros
- Integrated email finder
- Best high-volume rates on this list
- Integrate Proofy’s email verification API into your website to easily discard invalid leads
Cons
- No integrated email marketing tools like some on this list
- Accuracy of verification is okay relative to the cost per lead
Wrapping Up
When it comes to sending cold emails, it’s important to clean your lists before clicking send. It not only protects your domain but also improves performance. So next time you are building a list of prospects to cold email, be sure to verify every email address before clicking send.
