AiSDR Review: Does It Actually Work?
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Lead generation is one of the most important parts of growing your business, but with so many tools out there, choosing the right one can be tricky.
AiSDR promises to streamline prospecting with AI, automate email outreach, and help book meetings, but does it really deliver? Well, in this article we’ll be reviewing it and discussing whether or not it’s right for your team.
Let's dive in!
What Is AiSDR?
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AiSDR is a lead generation platform designed to automate sales outreach. It focuses on email outreach and meeting booking, helping teams save time by automating many of the manual tasks involved in prospecting.
Here’s what AiSDR offers:
- Smart Prospecting: Filters through a database to find potential leads.
- Email Outreach Automation: Sends emails automatically to prospects.
- Meeting Booking: Helps schedule sales calls.
- Performance Tracking: Offers data to track outreach success.
While these features sound great, there are some limitations you should be aware of before committing to the platform so let’s review AiSDR’s features in depth.
Smart Prospecting: Automated Database Prospecting
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AiSDR’s smart prospecting works by applying filters to a large database and pulling relevant leads. This is a super useful feature offered by them and it appears to be executed relatively well.
AiSDR’s prospecting works by applying filters to their extensive database and saving prospects from there.
This is a super powerful feature but it’s worth nothing that it’s possible that you may end up reaching out to leads that are not a perfect fit for your business.
A better approach is AI driven prospecting that evaluates leads individually before adding them to your outreach list. Other platforms, like the AI Prospector by teams like Clay and LeadLoft, do this by analyzing profiles one by one to ensure they match your description.
Outreach Automation: Email Automation
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AiSDR primarily focuses on email outreach. While email is a valuable sales channel, relying only on email means missing out on other powerful ways to reach leads, like LinkedIn.
Many successful sales teams use a multi channel approach, combining LinkedIn, email, and phone calls to maximize engagement. Unfortunately, AiSDR does not include LinkedIn outreach, limiting your ability to connect with prospects where they are most active.
If your outreach strategy includes LinkedIn, you may need to use another tool alongside AiSDR, which adds complexity and cost to your process.
Meeting Booking: 3 Meetings Guaranteed
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One of AiSDR’s promotional points on their website is that they can generate roughly three meetings per month at a starting price of $900 per month (scaling up to $2500 or more).
At first glance, this may seem reasonable, but many teams are booking 10, 20, or even 30 meetings per month using email and LinkedIn in combination. If AiSDR is only delivering three meetings per month, it raises questions about its effectiveness.
For teams looking to maximize booked meetings, a platform that offers LinkedIn automation and bulk mail merge campaigns might be a better fit.
Performance Tracking: Analyze and Scale
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AiSDR includes data tracking features to help teams monitor their outreach performance. This allows you to see how many emails are sent, how many replies you receive, and how many meetings are booked.
This is admittedly very useful and is a feature you should expect at the price point offered by AiSDR.
How much does AiSDR cost?
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AiSDR’s pricing starts at $900 per month, with plans going up to $2500+. At the $900 price point, they estimate roughly 3 meetings per month.
For comparison, 11x.ai costs $5k - $10k while other AI lead gen tools can cost as low as $500. This makes AiSDR priced somewhere in the middle for AI SDR software.
Wrapping Up
AiSDR is a simple email focused lead generation platform. It;s clearly super powerful and offers many of the features you’d expect for cold email outreach.
If you’re simply looking to scale up cold email outreach, AiSDR is going to be an awesome option for your team.
On the other hand, if you’re looking to scale lead gen across LinkedIn, email, and cold calling, you may be more interested in a tool like Clay or LeadLoft.
Not sure what the best option is for your team? Our team is happy to help you set up the right lead generation process for your business so feel free to book a time with my team.